We Have a Winner! November 2005 "Temperature Check" Survey competition

Congratulations to Louann Williams from Te Puna Hauora O Te Raki Pae Whenua for winning the George Forman Grill in our recent November 2005 "Temperature Check" survey competition. Thank you to all participants, your feedback has been invaluable as always!

Executive Producer Robert Bruce presents Louann with her prized

MedTV conducted a Programme “Temperature Check” survey of their registered clinics on the MedTV network in November 2005.

This survey was available to clinical and non-clinical staff with an incentive deadline attached to encourage a good response.

While the survey relied on staff feedback and opinion, there was an attempt to measure patient/visitor response to programming by asking staff specific questions about this. The answers to these specific patient/visitor related questions therefore rely on staff observation and conversation recall.

The focus of the survey was to establish the popularity/success of the programming service among staff and (as far as can be attained) patients/visitors.

A secondary focus was to gather feedback for LifeLine Auckland on a new Suicide segment adapted by MedTV Ltd. and released for the first time to a general public audience in New Zealand. MedTV Ltd. volunteered to gather this information on behalf of LifeLine Auckland.

The method for the survey was a brief written questionnaire distributed to the 73 registered clinics then on the MedTV network.

36% of the network clinics responded – i.e. 26 separate clinics. However, 38 individual responses were received from those 26 clinics. As this survey was based on individual opinion and feedback, it is this figure that is used to calculate results.

This Survey Report will be published and distributed to the MedTV network as a way of sharing information about our programming and in acknowledgment to those who participated. Some participants requested this for their own information.

By way of response to the feedback, this report will also be used to influence MedTV Programming development.

A further use of this information will be in the promotion of MedTV services to DHB's and PHO's to expand the network; to NGO's, Government Agencies, prospective segment sponsors and advertisers for programme content contribution and advertising opportunities.

As this is not an independent evaluation the survey response are kept on file and can be made available on request to verify the data.

Survey results in brief

50% of the respondents said they play the MedTV programme everyday the clinic is open. Of that 50%, 21% said they played it all day with a further 63% playing it between 3 -6 hours per day. A combined 47% play the programme 3 -4 days a week, in other words at least half the week. 23% play it less than half the week – 2 days a week. There is still a strong 15% response that plays the programme at least 6 days a week.

“Young Families” show a preference to visit their health professional either “Morning” or “Mid-morning”. Adolescents prefer “Late Afternoon”. The 25 – 45 year olds are fairly consistent throughout the day peaking at 26% preference for the “Mid-morning”. The 45 – 65 age group peak at 30% in the “Morning” with a gradual decline throughout the day to “Late Afternoon” at 10% and the 65+ age group preference “Mid-morning” at 35% and “Morning” at 25% rates.

100% of respondents thought the suicide segment was an appropriate way to raise awareness of this subject. 47% recalled that patients/visitors had commented on this segment with 36% of the comments being that they thought the segment was either very good or very informative (including educational and raising awareness) and wanting more information.

48% of respondents recalled that patients/visitors commented on other programme segment topics. 15% of those comments were to do with Diabetes and a further 15% with all topics in general. Disabilities, Physical Activity, Nutrition and Suicide are equally at 12%. Interestingly 8% of comments were to do with patients/visitors wanting to know how to obtain a copy of the programme.

A combined 79% of respondents commented that they thought the programme quality ranged from very good through to informative (including educational and easy to understand) and excellent. A further 8% thought the programming is good and 13% of comments were classified under the heading of “Other”.

Although responses about the range of topics are categorized into 3 groups it is worth noting that 100% of respondents gave a positive response (i.e. there is no “negative”) with 92% agreeing “yes” or “definitely”. The “Other” category exists only to cater for comments that stood out as being different e.g. “A++”

29% didn’t respond to what topics they wanted to see more of on the programme. This can be interpreted as being satisfied with programme content and range of topics already covered by the programming as evidenced above. Otherwise, Diet & Exercise was the highest rating response at 10%. Information for teenagers and young people was the next most common suggestion rating at 8%.

74% responded that they wanted to receive a Quarterly Newsletter.

53% chose not to add any further comment but in the main had commented positively elsewhere in the survey. The inference then is “no comment” reflects satisfaction with the programming. Comments made by the remaining 47% are listed on page 11.